Ed Sheeran No.6 - Album Launch

To mark the global launch of Ed Sheeran’s No.6 Collaborations Project, Warner Music Group commissioned an interactive installation that blended music, technology, and visual art. We created a large L-shaped LED screen wall, installed at Hen’s Teeth in Dublin, designed to immerse visitors in the album’s aesthetic. I helped develop the interactive component of the piece, using an array of Xbox Kinect sensors to create a touchless barrier in front of the LED wall. This allowed visitors to engage with a series of dynamic, responsive visual effects, each inspired by the themes and style of the No.6 album. The interaction was seamless, intuitive, and designed to work in a continuous loop alongside a full playthrough of the album. The experience transformed the space into a vibrant, tech-driven celebration of the release, complete with exclusive merchandise and atmospheric sound design. It became a standout activation, offering fans a unique and memorable way to connect with the music.